2026 Trends: Culture, Generations and Whole-Person Wellbeing 

Part 3: Culture, Generations and Whole-Person Wellbeing

In this final instalment of our future look into 2026, we explore how organisations are moving from reactive support to mental fitness, how everyday behaviours shape trust, how generational differences and unconscious bias influence belonging, and why life-stage health, from menopause to chronic conditions, is becoming central to workforce design. 

Across technology, policy, culture, financial wellbeing and whole-person health, the message is clear: 2026 is not simply another year of incremental change. It is a structural turning point. The leaders featured throughout this series point to the same direction of travel — workplaces built around clarity, fairness, connection, psychological safety and long-term health are becoming the new standard. Organisations that act now will strengthen trust, performance and resilience. Those that delay risk falling behind a workforce whose expectations have already moved on.

The future of work is human. And wellbeing is how it works

From reactive support to mental fitness  

Many contributors describe a clear divergence from single-issue programmes towards cultures that build “mental fitness” in the flow of work.  

At technology recruitment company – Masentó Group, wellbeing is explicitly framed as performance infrastructure. Founding Director and CEO Adrian Carboni explains:  

“As we move into 2026, workplace wellbeing is evolving from reactive support to proactive strategy wellbeing isn’t a perk, it’s key to driving performance.  

At Masentó mental fitness is taking centre stage, through a number of annual, all company off-site sessions with our high-performance coach Anna Mosley, which are centred around building resilience. The question is no longer ’Do we support mental health?’, but ‘how do we embed mental strength into daily work?’.  

“The environment – both physical and cultural – is redefining wellbeing. 2026 workplaces are designed for openness and psychological safety, encouraging vulnerability and authentic conversations. From flexible spaces to leadership-led transparency programmes, companies are creating ecosystems where people thrive.”  

This perspective reframes wellbeing from “support when things go wrong” to “conditions that keep people strong, clear-headed and able to perform”.  

Everyday culture: small signals, big impact  

Alongside big structural shifts in policy and technology, many organisations are rediscovering the power of visible, everyday behaviours that show people they matter as individuals.  

Omni-fitness platform, Fitness On Demand, highlights the power of small, visible behaviours that show people they matter as individuals, as Nick Gustafson, Marketing Director says:  

“As remote work continues to be a trend here to stay, the lines between work and personal lives are blurring more than ever. This is even more true as younger generations take over more of the workforce and have a higher expectation that their jobs are meaningful and impactful! One of the easiest ways employers can stand out to top talent is with small investments in employee health and wellbeing. People want to work for companies that truly care about them as an individual. Some of the more effective ways I’ve seen this play out is in annual stipends for health and wellness items at home (standing desks, walking treadmills, ergonomic chairs, etc.) or using platforms that provide daily fitness and nutrition tips.  

“There are plenty of things leaders can do that don’t require a budget either like encouraging people to take short breaks during the day to recharge (and leading by example!) or building camaraderie with walking groups or a book club. Even something as simple as asking people ‘how are you really?’ and normalising the vulnerability that comes with admitting that you can’t give 100% every day can drastically shift your work culture in immensely positive ways.”  

Jordan Burke, co-founder of Nine Dots Development, which delivers leadership, HR and management training says: “Awareness and understanding around mental health in the workplace continues to rise. Employees are now empowered to seek clarity and help regarding their mental health and will choose to work in companies which have clear policies and procedures in place. At Nine Dots we offer a free annual ‘mental health day’ which allows colleagues to simply say: ‘I am not feeling it today’.  

“Another important development is signposting. It’s up to companies to provide information which allows staff to make choices that fit around their lives and needs. Today’s workforce – particularly the younger generation – are often much more values-driven so we think offering volunteering days and the opportunity to give back to charity will also be a key trend for 2026.” 

Meanwhile, Andy Carr, Fitness Experience Manager at the global fitness franchise brand – Snap Fitness said:   

“We believe the biggest trend in 2026 regarding workplace health and wellbeing is a greater expectation from employees to provide something meaningful. While it’s a nice benefit to have a subsidised gym membership, you need to create a culture where employees feel empowered to use this and have the opportunity and time to prioritise their own wellbeing.  

“The progress over the past few years has been great but the biggest barrier is that employers still need to see the value of an effective workplace wellbeing scheme.   

“As fitness operators, we see first-hand the incredible impact that being active can have on people’s personal and working lives but we’d love to see employers making it a priority to collect their own data. By getting insights into which employees are using the health and wellbeing benefits they’ve been given, we’re confident that once they see the huge benefits around increased productivity, lower absenteeism and better retention.”  

Generations, bias and belonging  

With four generations working side by side, wellbeing strategies increasingly have to bridge different norms and expectations, not just different ages.  

Integrated workforce management platform, Magnit Global’s VP of Culture and Diversity, Rebecca Perrault, points to both the friction and the opportunity.  

“With four generations in the workforce and Gen Z now making up roughly 27% as we move into 2026, the year ahead will require organisations to take more intentional steps to address the gap between awareness and action,” Perrault says. “While 70% of leaders recognise the value of generational diversity, nearly two in five still struggle to create meaningful cross generational collaboration. And it isn’t surprising with the Gen Z stare, Millennial ‘per my last email’ to the Gen X love of a phone call, each generation brings its own communication habits that can unintentionally create friction.  

“As expectations evolve, organisations will continue adapting benefits to meet diverse needs. Flexible working policies, learning and mobility opportunities, and family friendly support will remain important across age groups, particularly as only 10% of Gen Z prefer full-time office work and employees of all generations seek benefits aligned to their personal circumstances.”  

She also argues that unconscious bias will become impossible to ignore.  

“Organisations that treat unconscious bias as a conscious, managed part of every decision will set themselves apart in the evolving workplace,” she says. “By embedding deliberate reflection, structured processes, and inclusive leadership behaviours, companies can turn what is often a silent threat into a strategic advantage, unlocking diverse perspectives, fostering innovation, and strengthening trust across teams.  

“Conversely, organisations that ignore unconscious bias risk creating homogeneous cultures where new ideas go unheard, talent is overlooked, and decision making suffers. In the coming years, failing to tackle bias will become a visible liability. Not just in reputational or financial terms, but in the very ability to compete for the best talent and retain engaged, high performing teams. Those who act decisively will define the next era of inclusive, resilient workplaces, while those who remain passive will fall behind.”  

According to Kate Field, Global Head of Human and Social Sustainability at global standards, certification and safety organisation – BSI, 2026 will bring rapid transformation to UK worplaces. “Demographic shifts will remain front and centre, with multi-generational teams now the norm,” she says. “Our research shows 54% of business leaders see maintaining physical and mental health as a key concern as the workforce ages. Forward-thinking organisations must manage wellbeing while harnessing shared values and generational differences to drive collaboration and innovation. 

“The “S” in ESG will gain prominence, with businesses expected to deliver measurable social impact. Nearly half (49%) of new career starters cite work-life balance as a top motivator, meaning employers must move beyond flexible policies to embed a culture of care into the workday. Those who succeed won’t just adapt, they’ll lead.” 

Belonging, in this sense, isn’t a soft add-on; it is the condition that makes cross-generational collaboration and innovation possible.  

Life-stage health and “whole person” support  

Another clear theme is the shift from narrow mental health programmes to more integrated “whole health” approaches, especially for midlife women. Certified Health Coach, Sujata Din, expects menopause support to move firmly into the mainstream of workplace policy.  

“By 2026, menopause support will move from being a ‘nice to have’ to a core workplace necessity,” she predicts. “More employers are recognising its direct impact on absenteeism, productivity, retention and leadership progression. Many women in their 40s and 50s are at the peak of their careers, yet symptoms such as fatigue, brain fog, anxiety, weight gain (which affects confidence for many women) and sleep disruption often go unsupported. Over time, this can lead to burnout or early exit from the workforce.  

“Stress and anxiety rarely exist in isolation. They are closely linked to hormonal changes, metabolic health, blood sugar stability, sleep quality, nutrition and lifestyle habits. When these areas are ignored, mental health support alone often falls short. Forward-thinking organisations will prioritise prevention over crisis management, offering education and support that addresses physical, emotional and hormonal wellbeing together. This integrated approach not only improves health outcomes but also strengthens long-term performance.”  

For Lesley Cooper, founder and CEO of workplace wellbeing company; WorkingWell, employers will begin offering more integrated wellbeing programmes for staff. 

“There will be continued focus on holistic, whole-person employee health, drawing input and a deeper understanding about how mental fitness, emotional regulation, inclusion, psychological safety, recovery and lifestyle habits combine to support wellbeing sustainability and drive performance,” Cooper says. “We also anticipate further proliferation in different, often AI-driven, ways in which employers can engage employees in ‘wellbeing dialogue’. 

“So-called ‘wellbeing washing’ will continue a while yet – demand for services often attracts superficial solutions to the growing problem of stress and burnout – but this will be balanced by wellbeing management becoming mainstream and multi-generational.” 

The same “whole person” lens is visible in social care, where wellbeing, safety and quality of care are tightly linked.  

Pauline Vuyelwa Muswere-Enagbonma, Co-Founder and CEO of Jessamy Care Group, describes the pressures she sees in domiciliary care and mental health outreach.  

“In social care, we already see above-average sickness days, vacancy and turnover, with stress, anxiety, depression and musculoskeletal conditions driving both short- and long-term absence,” she says. “In my own services, the most visible shifts are escalating fatigue after complex community visits, heightened exposure to trauma and aggression and staff explicitly asking for safer lone-working, reflective supervision and rota patterns that do not punish caring responsibilities at home.” 

Skills, learning and the confidence gap  

Several contributors highlight learning and development as an emerging wellbeing pressure point. When roles change faster than training, people can feel permanently behind.  

Brad Batesole, Founding Partner at content and e-learning platform Madecraft, describes the widening “confidence gap”.  

“The confidence gap between starting a role and being fully competent keeps getting larger,” he says. “We’re hiring people faster than we’re training them and the mental health toll of always feeling underprepared is mounting. Add in outdated training that demands hours employees don’t have, and you’ve got a recipe for burnout.  

“One wellbeing shift employers must prepare for is learning that genuinely supports people rather than adds to their workload. When development slots into the working day in manageable chunks and training is as tailored as a Netflix recommendation, you’re not just ticking an HR box, you’re showing people that you’re invested in their success and wellbeing.  

“Older workers and freelancers are also part of the 2026 wellbeing and skills story. For some organisations, the most dependable source of stability will be senior freelancers who combine experience with flexibility.”  

It is an opinion shared by Jibek Valevka, Head of UK Community at Malt, Europe’s largest freelance management platform. 

“Senior freelancers will become one of the most reliable sources of strategic capability for UK organisations,” Valevka says. “Firms need people who can step in fast, handle challenging projects and steady teams through rapid tech change and senior freelancers are already at the forefront of this. Companies will lean far more heavily on this talent pool to fill specialist gaps quickly and keep tech-driven change on track.” 

Taken together, this suggests that 2026 wellbeing strategies will need to work across the full career lifecycle: from anxious new starters to experienced freelancers extending their working lives.  

What the evidence is telling us  

UK data continues to show the scale of the wellbeing challenge. Around 15 per cent of workers report a mental health condition, while work-related stress, depression or anxiety contributed to 17.1 million lost working days in 2022/23. Affordability barriers, rising pressure on NHS services and an overstretched occupational health workforce mean employers are playing a larger role in prevention, support and return-to-work planning. 

Against this backdrop, the latest Health and wellbeing at work 2025 report from CIPD, supported by Simplyhealth, finds wellbeing is now viewed as a core driver of productivity and workforce stability, not a discretionary perk. 

In her analysis of the report, Sarah Jones-Payne, Founder of Prestige Occupational Health, independent occupational health and wellbeing provider suggests that organisations making the most progress are those that treat wellbeing as a strategic investment, not a series of isolated initiatives,and embed occupational health, data, prevention and return-to-work into core business planning.  

“Many UK employers are starting to recognise that wellbeing is not a peripheral perk but a strategic investment that directly affects productivity, retention and organisational stability,” she says. “The 2025 CIPD Health and wellbeing at work report reinforces what we are seeing across our own clients: wellbeing programmes, occupational health and absence management are being embedded into business strategy, rather than positioned as HR add-ons. 

“This shift is essential because the data is clear. Poor mental wellbeing accounts for more than half of our case management workload and the cost to employers through sickness absence, presenteeism and turnover remains substantial. 

Employees also expect more. People want workplaces that support mental, physical, financial and work-life wellbeing as part of everyday culture, not occasional initiatives with limited impact. They increasingly look for psychological safety, flexible support and access to occupational health, particularly when returning after illness. 

“To deliver this, employers need evidence-based interventions and stronger collaboration with occupational health. The Society of Occupational Medicine has highlighted the need for universal access to OH and greater investment in the workforce. With the right data, proactive support and a thoughtful strategy, organisations can improve wellbeing outcomes in 2026 and strengthen long-term productivity.” 

Finally, Natalie Shears, CEO of The Well Crowd says:  

“From where we stand at The Well Crowd, 2026 marks a pivotal shift in how organisations think about work. Wellbeing is no longer a programme or an optional benefit; it is becoming the operating system that underpins clarity, fairness, trust and performance. Across every part of the sector, we’re hearing the same message: people want workplaces where they can think clearly, feel financially secure, be supported through life’s realities, and do their best work without sacrificing their health. 

“Wellbeing has moved from the margins to the centre of workforce strategy. The decisions leaders make in 2026, how they design work, how they support their people, and how they use data and technology to reduce friction rather than create it – will define not just performance, but the long-term health and stability of their organisations. This is our moment to build workplaces that work for people, in every sense.” 

The direction of travel is unmistakable. Wellbeing is no longer a perk or a project; it is becoming the operating system of modern work. Here’s to an exciting 2026.  

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